Victoria De Angelis brings a rock-inspired edge to Emporio Armani’s spring-summer 2024 lingerie campaign. Photo: Giampaolo Sgura

Emporio Armani Underwear introduces its spring-summer 2024 collection with striking advertisements featuring Victoria De Angelis, the powerhouse bassist from the chart-topping rock band Måneskin.

In a series of black and white images expertly lensed by Giampaolo Sgura, the campaign brings a rebellious edge to lingerie fashion.

Victoria De Angelis for Emporio Armani Underwear Spring 2024 Ad

Emporio Armani Underwear celebrates individuality with Victoria De Angelis in its spring-summer 2024 campaign.
Emporio Armani Underwear celebrates individuality with Victoria De Angelis in its spring-summer 2024 campaign. Photo: Giampaolo Sgura

Embodying the confident spirit of the brand, Victoria is depicted in an array of signature pieces, from alluring bralettes to elegant lace thongs and from padded triangle bras to the sultry cut of Brazilian briefs, each piece showing its own story of comfort and allure.

Måneskin bassist Victoria De Angelis charms in lace designs for the Emporio Armani Underwear spring 2024 collection.
Måneskin bassist Victoria De Angelis charms in lace designs for the Emporio Armani Underwear spring 2024 collection. Photo: Giampaolo Sgura

The campaign is a celebration of individuality, with De Angelis’s personal style taking center stage. Her distinctive tattoos and the glint of her nose piercing serve as an ode to self-expression, juxtaposed against the trendy appeal of Emporio Armani’s designs.

Posing topless, Victoria De Angelis models for Emporio Armani's latest underwear ad.
Posing topless, Victoria De Angelis models for Emporio Armani’s latest underwear ad. Photo: Giampaolo Sgura

The bassist’s undone waves and chic bangs add a touch of nonchalant grace, creating a look that’s as effortless as it is striking. Following the success of their previous spring ready-to-wear ads featuring Barbara Palvin, Emporio Armani continues to redefine the modern intimates wardrobe.

Flaunting her figure, Victoria De Angelis wears jeans with branded underwear from Emporio Armani.
Flaunting her figure, Victoria De Angelis wears jeans with branded underwear from Emporio Armani. Photo: Giampaolo Sgura




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Harmony Evans is an award-winning author of Harlequin Kimani Romance, African-American romance, and so on. Harmony Evans is an award-winning author for Harlequin Kimani Romance, the leading publisher of African-American romance. Her 2nd novel, STEALING KISSES, will be released in November 2013. Harmony is a single mom to a beautiful, too-smart-for-her-own-good daughter, who makes her grateful for life daily. Her hobbies include cooking, baking, knitting, reading, and of course, napping and also review some of the best-selling and popular brands and services in the market and also write comprehensive blogs.

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