If you love watching ads and are good at remembering them, you might not have forgotten this famous campaign of earlier days. In 2007, 5 Gum launched an advertising campaign with the tagline “How it feels to chew 5 Gum.” This tagline was designed to convey the unique and intense experience of chewing the brand’s gum. The campaign aimed to differentiate 5 Gum from other gum brands by emphasising the strong flavours and intense sensation of chewing their gum.
The tagline “How it feels to chew 5 Gum” was designed to capture consumers’ attention and convey the message that 5 Gum was not just another gum brand but a gum brand that offered a unique and intense experience. The campaign focused on the intense and unique experience of chewing gum by emphasising the strong flavours and textures that set 5 Gum apart from other gum brands.
The campaign included television commercials and print and online advertisements, which all featured the tagline “How it feels to chew 5 Gum.” These advertisements were designed to capture consumers’ attention and convey the message that 5 Gum was not just another gum brand but a gum brand that offered a unique and intense experience.
The campaign was well-received by audiences and helped to establish 5 Gum as a brand that offered a unique and intense chewing experience. It also contributed to the brand’s strong market positioning and helped to increase its sales.
In conclusion, 5 Gum’s advertising campaign with the tagline “How it feels to chew 5 Gum” effectively conveyed the unique and intense experience of chewing the brand’s gum. The campaign helped to differentiate 5 Gum from other gum brands by emphasising the strong flavours and intense sensation of chewing their gum, and helped to establish the brand as one that offered a unique and intense experience. This contributed to the brand’s strong market positioning and increased sales.
About the Brand- 5 Gum
5 Gum is a brand of sugar-free chewing gum that was first introduced in the United States by the Wrigley Company in 2007. The brand is known for its intense flavour and unique chewing experience. 5 Gum’s tagline, “Unleash the Intensity”, reflects the brand’s focus on providing a unique and intense chewing experience.
5 Gum comes in a variety of flavours, including peppermint, spearmint, cinnamon, rain, and cobalt. Each flavour is designed to provide an intense and long-lasting taste experience. The gum’s unique texture and flavour are achieved by using a special type of gum base and flavourings.
5 Gum is marketed as a sugar-free alternative to traditional gum and is aimed at consumers who are looking for a refreshing and intense chewing experience. The brand has a strong following among young adults and is often marketed to this demographic.
In addition to the traditional stick gum, 5 Gum also offers a line of “Rapture” gum, which features a more intense flavour and unique texture, as well as a line of “Pulse” gum, which is infused with caffeine for an added energy boost.
5 Gum is available in many countries worldwide, including the United States, Canada, Australia, and Europe. It is sold in retail stores, convenience stores, and online.
Overall, 5 Gum is a brand that is known for its intense flavour and unique chewing experience, and it is a popular choice among consumers looking for a sugar-free alternative to traditional gum.
Does 5 gum give you energy?
Some flavours of 5 Gum have been marketed as a source of an energy boost. The brand has a line of “Pulse” gum which is infused with caffeine; the gum is designed to provide an energy boost as well as the intense flavour and unique chewing experience that 5 Gum is known for. Caffeine is a stimulant that can help to increase alertness and reduce fatigue. The amount of caffeine in a piece of gum can vary depending on the brand, but it is usually around 40-50 mg per piece, which is similar to a cup of coffee.
It’s worth mentioning that consuming caffeine in large doses can lead to negative side effects such as jitteriness, anxiety, and insomnia; it’s important to consume it in moderation and also check with your doctor if you have any health conditions or if you’re taking any medications before consuming it.
Which is the best chewing gum?
The best chewing gum is subjective and can depend on personal preference. However, some factors that may be considered when determining the best chewing gum include:
- Flavour: The flavour of the gum is an important factor for many people, as it can affect the overall enjoyment of the chewing experience. Some popular flavours include mint, fruit, and cinnamon.
- Ingredients: The ingredients in the gum can also be important, especially for those who are looking for a natural or sugar-free option. Some gums are made with natural sweeteners such as xylitol or stevia, which can be a healthier option than gums made with artificial sweeteners or sugar.
- Chewing experience: The texture and consistency of the gum can also affect the overall chewing experience. Some people prefer soft and pliable gum, while others prefer a firmer, more long-lasting gum.
- Brand reputation: The reputation of the brand and the quality of the gum can also be an important factors. Brands with a good reputation and positive customer reviews can be a good indication of the quality of the gum.
- Sustainability: Some gum brands are more eco-friendly and sustainable than others, which can be an important factor for some consumers.
It’s important to try different types of gum and find the one that best suits your preferences, whether it’s the flavour, ingredients, or chewing experience. Some popular gum brands that are considered to be high-quality and have a good reputation include Wrigley’s Extra, Orbit, and Trident.
How much gum is OK per day?
The American Dental Association recommends limiting sugarless gum consumption to no more than three sticks per day. Chewing gum for an extended period of time, more than 20 minutes per session, can cause jaw muscle fatigue, headaches and also an overproduction of saliva, which can cause discomfort and dental issues such as cavities. It’s important to note that the amount of gum one can chew per day may vary depending on the individual’s health condition, age, and oral hygiene habits.
When it comes to sugar-based gum, it’s not recommended to chew it frequently or for an extended period of time due to the sugar content that can cause tooth decay.
It’s also important to choose sugar-free gum that has been sweetened with xylitol or other natural sweeteners that have been proven to be safe for teeth. Also, it’s important to remember to drink plenty of water and have good oral hygiene habits such as brushing, flossing and regular dental check-ups.
