Thought the Black Friday deals extravaganza was over? Technically it is but now we’re into Cyber Monday and the deals are showing no signs of letting up.
The Hisense EQ4 is a tellie that we’ve mentioned in previous deals, and there are more savings to be had with this model in a different size.
For more of the best Cyber Monday deals, head to our live blog for more savings across 100s of products.
Get a 2025 55-inch Hisense TV for more than half its price
The 55-inch Hisense EQ4 is down in price by 54% for Cyber Monday
We’ve not had the fortune of reviewing this particular model, but given the strong year Hisense’s 4K TVs have enjoyed in 2025, we’d expected a solid performance from this model.
It has Freely support which adds the UK catch-up apps such as iPlayer and My5; while its VIDAA interface supports all the major streaming apps as well as featuring more free content and a space for kids to familiy-rated entertainment.
Gamers will benefit from ALLM and VRR features, making for a snappy and fast performance with game consoles and PC. This TV also has Hisense’s Game Bar feature, which gives you means to optimise its gaming performance the way you want to.
In terms of picture performance it’s not the brightests, with its HDR performance rated at around 300 nits, but with support for Dolby Vision HDR, that can offer more precise colours, better black levels and contrast for an enhanced HDR performance.
Given this is a 2025 TV model and it’s only been on sale for just shy over three months; this is a dynamite deal. It’s the lowest price it’s ever been on at Amazon. If you haven’t found a 4K TV deal yet in the sales, this is as good as any.
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