If you’ve been holding out for a decent Apple Watch deal then wait no more, here’s your chance to save big on the Series 10.
Apple Watches are arguably some of the most expensive wearables out there with only the Samsung Galaxy Watch 7 giving them a run for their money, but they do come packing more features than the majority of the competition.
Still, not everyone has a ton of dough to spend on one of the best smartwatches and so we’ve done our part in making sure that you don’t have to pay full price for Apple’s latest wearable as it’s £325 (was £429) in Prime Day deals, with a 24% price cut.

Save over £100 on the Apple Watch Series 10
Not everyone wants to splash out on high-end tech, which is why we’ve tracked down a deal that saves you from paying full price for Apple’s latest wearable — now just £325 (down from £429), with a 24% discount.
Also, if you’re still deciding on whether to upgrade or not then have a read through our Apple Watch Series 10 vs Series 9 breakdown for a closer look at what’s changed.
We’re always on the lookout for the latest Apple Watch Series 10 deals but for now, we’ve noticed a significant offer on the 46mm model which has seen it plummet down to just £429 . That’s considerably less than what Apple is currently selling the same device for, and while the gold case/white sport band combo does look rather fetching, it also comes with a higher price tag.
Compared to the Series 9, this smartwatch offers up better battery life, improved brightness and a few new health-tracking features. While those upgrades aren’t necessarily essential, it would still gives you peace of mind knowing that you won’t have to run to a charging point when in the middle of a workout.
While the Apple Watch Series 10 does come in multiple colour combinations, we’re particular fans of the all-dark, stealthy vibes of the Jet Black Aluminium case with the Black Sport Band in M/L. Not only does it make for a very sophisticated-looking accessory that can amp up your fashion sense, but its understated tones also allow it to quickly go from everyday wear to a burly fitness partner in no time.


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As you’d imagine, the Apple Watch 10 packs one of the most complete sets of fitness tracking features in 2025. In addition to daily activity and heart rate monitoring, you’ll also be able to conduct ECG tests to see if there are any irregularities with your heart’s rhythm.
Unlike a lot of older wearables, the Series 10’s screen can remain always on, saving you the trouble of needing to wake the watch when knowing how far you are into a run. Plus, when you are ready to hit the water, the Series 10 is water resistant, so you don’t have to worry about taking it off while swimming.
With all of these features packed in, the Apple Watch Series 10 is truly a smartwatch that has it all. There’s a reason why Apple continues to dominate the market, but with this enormous saving, the device is a lot more accessible than ever before.