Rosé from BLACKPINK is heading behind the wheel of style. Teaming up with PUMA, she stars in the newest campaign for the Speedcat sneaker, a bold throwback with a modern edge. Set against a roaring red muscle car, Rosé strikes powerful poses that blend calm confidence with electric energy.
PUMA Speedcat 2025 Campaign
Her outfit? All-black streetwear paired with the latest Speedcat drop. It’s now in pale blue with a flash of bright orange. The colors nod to the PUMA sneaker’s motorsport roots while giving off a cool, street-ready vibe.
Originally built for speed on the track, the Speedcat is back to dominate the street. Its low-profile shape and bold Formstrip design make it a standout for anyone who dares to be different. Rosé makes it clear: this sneaker goes beyond looks and makes a statement.
Whether she’s leaning coolly on the car or crouching low in the shadows, Rosé brings the perfect mix of chicness and edge. The tension in each shot hints at something big about to launch.
This release reminds us that speed, style, and self-expression never go out of fashion. The new PUMA Speedcat will drop starting on July 24, 2025.
