Softness feels powerful in the Louis Vuitton spring-summer 2026 campaign starring Jennifer Connelly. The Cass Bird-shot images glow with calm light and quiet luxury, like a dreamy afternoon that still means business.
There are creamy walls, stacked books, plush cushions, and romantic colors that feel gentle but strong. The designs come from Nicolas Ghesquière, Artistic Director of Women’s Collections, who leans into lingerie-inspired silhouettes and refined textures.
Louis Vuitton Spring/Summer 2026 Campaign
The Louis Vuitton clothes look smooth, airy, and easy to wear, with soft tailoring, flowing shapes, and a serene mood. Jennifer shifts from crisp white elegance to relaxed denim, then into cozy knits with a modern, lived-in edge.
The bags steal their own spotlight, too. Louis Vuitton refreshes key icons with a lighter, more feminine twist. The Express Bag is a graceful update of the Speedy, shown in Rose Atomic and Vanille tones. The Squire nods to the Alma with a travel-inspired shape.
The Cosmetic Pouch returns in softer Monogram, and the Noé Trunk adds structured corner details for contrast. Jennifer has appeared in multiple Louis Vuitton campaigns through the years, and she still feels like the brand’s coolest muse.
