Irina Shayk just made decorating a Christmas tree feel like a fashion statement. In the new Victoria’s Secret Holiday 2025 campaign, the supermodel steals the spotlight in candy-cane striped lingerie and a fuzzy white beanie.
Victoria’s Secret Holiday 2025 Campaign

Photographed by Charlotte Wales, the festive visuals are a bold, stylish twist on cozy holiday traditions. The star-studded cast also includes Abby Champion, Adut Akech, Daiane Sodre, Daphne Groeneveld, Devyn Garcia, Imaan Hammam, Paloma Elsesser, and Yumi Nu. Each model brings a unique vibe.

The Victoria’s Secret collection serves up lingerie, pajamas, and beauty essentials, with prices ranging from $18.95 to $259.95. Stylist Malina Joseph Gilchrist keeps it cozy-glam, mixing sheer hosiery, statement earrings, and plush accessories. Think glittery bras, plaid PJ sets, and lace-trimmed panties styled with wintery flair.

Holiday hues of red, silver, and black pop against sets filled with snow-dusted trees, shimmering tinsel, and ribbon-wrapped gifts. Whether you’re lounging, gifting, or getting ready to sparkle, this campaign proves festive can be chic.






















