Louis Vuitton is making autumn look like a dream. The French fashion house just dropped its fall-winter 2025 handbag campaign starring Emma Stone and Hoyeon. And it’s pure magic.
Louis Vuitton Fall/Winter 2025 Handbag Campaign
Photographed by Ethan James Green, the campaign captures the duo in front of illustrated Parisian backdrops that feel part storybook, part street style fantasy. The stars pose with two standout bags: the new Side Trunk shoulder bag, inspired by classic travel trunks, and the timeless Capucines satchel, shown in elegant neutral tones.
Both pieces blend the Louis Vuitton brand’s storied craftsmanship with a modern vibe. Stylistically, the looks are pure Nicolas Ghesquière. For example, sharp coats, cozy knits, sleek dresses, and a flash of leather-accented jewelry.
Stone and Hoyeon bring their own charisma to the mix, giving each image a sense of movement and mystery. The campaign doesn’t stop at handbags. Both ambassadors also appeared in Louis Vuitton’s fall 2025 ready-to-wear ads, making them the ultimate faces of the season.
