In a blend of timelessness and modernity, Jaeger-LeCoultre unveils its fall 2023 film, “The Watchmaker of Watchmakers,” featuring the return of brand ambassador Anya Taylor-Joy. Joining her in this cinematic tribute to nearly two centuries of horological mastery is actor Nicholas Hoult.
Anya Taylor-Joy for Jaeger-LeCoultre Fall 2023 Film
The film, directed by Quentin Deronzier, serves as a visual narrative that channels the brand’s core values and illustrious history. Anya Taylor-Joy, a vision of elegance dressed in a pristine all-white outfit, including a blazer and matching skirt, is captured in the video. She is shown reading a script before delicately placing the Reverso Duetto Small in pink gold on her wrist.
The actress, who signed on as an ambassador for the iconic watch company last year, previously graced the Jaeger-LeCoultre Reverso watch ad. Her presence in this new film adds another layer of allure to the brand’s evolving story. The captivating film is a celebration of enduring values like patience, humility, and a relentless pursuit of excellence.
Earlier this month, Anya also sparkled in the Tiffany & Co. for Schlumberger collection, proving her versatility as a fashion plate. In a world where time is often taken for granted, Jaeger-LeCoultre’s new film serves as a poignant reminder of the artistry and dedication that go into measuring each second. It’s a tale of time well spent.
