Prada’s Holiday 2025 campaign unfolds with a nostalgic and quiet beauty. Photographed by Glen Luchford, the series stars Maya Hawke and Letitia Wright, both familiar faces from past Prada campaigns.
Prada Holiday 2025 Campaign
Against a serene snowscape, the two evoke the warmth of connection and the magic of coming home. Seated in retro cars with Christmas trees strapped to the roof, they wear a mix of structured coats, soft knits, and elegant skirts, their looks finished with bold Prada bags in shades of pink and crimson.
Joining them are Damson Idris, Louis Partridge, and Li Xian, completing a cast that feels like a modern family on a shared holiday road trip. Together, they create a cinematic portrait of youth, friendship, and rediscovery.
The Prada campaign celebrates kinship across generations. The imagery feels timeless yet contemporary, where classic cars, snow-dusted trees, and quiet moments of reflection blend into something deeply emotional.
