Saks Fifth Avenue lights up the season with Holiday Your Way, a campaign that celebrates luxury, individuality, and the art of dressing for every moment. Shot by acclaimed photographer Angelo Pennetta, the campaign captures sparkling scenes of celebration.
Saks Fifth Avenue Holiday 2025 Campaign
They range from office hours to after-hours, and are set against the glowing streets of New York City. The cast includes Meadow Walker, Julez Smith, Magnus Ferrell, and legendary stylist Patti Wilson, joined by chefs Riad Nasr and Lee Hanson of Frenchette and Le Rock.
Sequined dresses, feathered minis, rich velvets, and metallics shimmer in motion, reflecting the high-energy vibe of the holidays. Each look, from gold lamé to leopard prints, tells a story of confidence and self-expression, perfectly embodying Saks’ signature luxury.
Under Pennetta’s lens, the images pulse with spontaneity, warmth, and the thrill of city nights. Holiday Your Way is an invitation to celebrate your own version of joy, style, and sparkle this season.
