Ralph Lauren’s fall 2025 campaign gallops into the heart of the American West, where fashion meets frontier. Shot by David Sims and styled by Meryl Griffith, the campaign unfolds against sweeping plains, sunlit valleys, and snowcapped mountains. It’s a love letter to the land that continues to inspire.
Ralph Lauren Fall 2025 Campaign
“America’s rugged landscapes have long been both a place of refuge and inspiration for me,” says Ralph Lauren. “From the snowcapped mountains to the sunlit valleys, the West is a tapestry of lifestyles and time-honored traditions where authenticity and aspiration live together under endless skies.”
Models Karolina Spakowski, Layla Etengan, and Sara Caballero wear the spirit of the West in every frame. This includes leather jackets weathered like old saddles, suede fringe, varsity bombers, and perfectly pressed button-downs.
A standout Ralph Lauren campaign image features a biker-glam moment: chocolate-toned layers, a turtleneck, and a saddlebag purse resting on the seat of a vintage motorcycle. With sharp tailoring, rich textures, and endless sky.